Virtual Sports Betting Website Checklist: Must Have Features Of Successful Virtual Sports Betting Software
TABLE OF CONTENTS
Have you ever tried solving a jigsaw puzzle? A jigsaw puzzle is a complex puzzle that looks pretty straightforward, but takes days, weeks and sometimes even months to come together. It’s really mind bending. Each and every single piece of the puzzle plays a crucial role and is equally important. One missing piece alone is enough to ruin the entire picture.
Building a virtual sports betting website is exactly like solving a jigsaw puzzle. It may seem easy during the start, but there are several pieces of puzzle that need to come together for the final result. One misplaced or missing piece can easily ruin the complete experience of your customers or can take a serious toll on your business’s revenue.
Everyone who makes a significant investment in any sort of business wants to succeed. Virtual sports betting software solutions also demand investment, depending upon the type of solution you plan to go with.
But designing and developing a virtual sports betting software that caters to all of your business’s and your customers’ requirements is not an easy feat. You need a virtual sports betting product with all the critical virtual sports betting website features that not only excites your punters to bet but also helps you manage your business seamlessly. You also need to offer more than your competitors without compromising on user experience. There are two aspects of everything.
So is there a guide that can help you create a virtual sports betting platform with all the essential features and tools? Is there any resource that can help you out all the pieces of the puzzle together?
The good news is, there is!
In this blog, we are going to take a deeper dive into the features a virtual sports betting software must have for maximum engagement, boosted player participation and enhanced revenue.
Before we begin, let’s take a look at factors that drive customers away.
Factors That Drive Punters Away From Your Virtual Sports Betting Website
There are several factors that hurt your business. If not done right, it can be your own virtual sports betting website. Some common mistakes on your website can compromise your overall revenue. Below are some of the common mistakes that almost every website on the world wide web has committed.
Cluttered Design
Several virtual sports betting websites have so much to offer. They want their punters to try every single game. Which is a good way of thinking. But, since they have so much to offer, they offer it all at once. They try to stuff everything in a small single space. And this only creates confusion and takes a toll on the overall impression of the website. If you want your punters to seamlessly explore the virtual sports you offer, you need to present it in a clean, crisp manner, minus the clutter. Less is more. Make sure your website leaves an impressive impression instead of overwhelming the website visitor. Good design and user friendliness are two aspects that must be present in the virtual sportsbook software checklist.
Poor User Experience
Several business owners spend a fortune on design, but the experience still remains compromised. Even if you’ve hit the bull’s eye on the design part, you still need to nail the experience part. If the user experience is poor, your customers are not able to do what they are supposed to do in a fuss free manner, it will drive them away. Hence, ensuring smooth user experience is crucial.
Not Focusing on Responsiveness
Your website works great on desktop or laptop. That’s great! But what about other devices? Several punters place bets from their phones these days. Whether you have a virtual sports betting app or not, focusing on responsiveness is extremely crucial. Your website needs to work flawlessly on various screens that include laptop, desktop, tablet and mobile phones. Mobile responsive should sit on the top of virtual sportsbook software checklist.
Inconsistent Branding
Branding creates trust among your audiences. It makes you credible. Your customers can easily spot differences in font, colours, font styles etc. Hence, before getting into website design or app design, it’s important to get a style guide to help you stay consistent across various platforms.
Poor Navigation
Browsing your website should be one of the easiest tasks. When customers can’t get from page A to page B seamlessly, it creates frustration and raises questions on your credibility as well as website security. Hence, having a navigation that allows your customers to browse without any hurdles helps you retain more customers.
Load Time
Shortening the page load time can be tricky, but isn't impossible. If your website consists of various plugins, heavy code, videos or animation, the page load time will be increased. It’s important to keep it light. For example, instead of using a video, you can make use of a GIF. Instead of using heavy plugins for animation, you can create animation using CSS. Increased page load time not only takes a toll on user experience but also causes frustration among your website visitors.
Compromised Security
Your customers are going to make transactions on your virtual sports betting software. Hence maintaining high-standards of security becomes critical. If the security is compromised on your virtual sports betting app or website, your customers will never return to your platform for wagering.
Lack of Multi Currency Support
Several punters make use of Fiat currencies while some prefer cryptocurrencies for added benefits and enhanced privacy. Virtual sports betting app that fail to support both often lose customers to those businesses that provide support for both of these currencies.
Lack of Multiple Languages
Any online platform that provides wagering services to customers supports various languages. Why? Because you are going to cater punters globally. Websites that deliver betting experiences in only one language often stay confined to a particular area. If you want to take your business worldwide, multi-lingual support becomes crucial.
Lack of Payment Methods
Some of your customers will use bank cards, others might prefer bank transfers. Some might prefer Crypto-wallet, while some might prefer E-wallet. There isn't one way of making deposits and withdrawals. It all varies from punter to punter. Hence, having multiple modes of payment is crucial.
Checklist for virtual sports betting software
If you’ll do a simple Google search, you’ll find hundreds of virtual sports betting operators competing for the first place. The COVID pandemic also increased the number of operators online. And each of these operators claims to offer best-in-class betting experience to bettors.
As a result, punters have become highly selective. Since there are so many to choose from, they choose the one that fit’s their betting requirements while delivering exhilarating betting experiences.
Your virtual sports betting website will have two purposes — to keep punters engaged by delivering outstanding betting experience and building a profitable online business.
Below is the checklist for virtual sports betting software that will help you achieve both objectives. This list will help you with what to look for in virtual sports betting software
Game Archives
The biggest benefit the game archives offer is that of access. Access to previously held virtual sports events. Game archives help you conduct deeper analysis of games and ensure everything stays fair.
Certified RNG
This one is crucial. Your RNG has to be certified so that it can be relied upon. Certified RNG is also crucial for generating 100% fair, untampered and unbiased results.
Odd Types
Odds are one of the key elements of successful virtual sports betting website. Having various off types is crucial for keeping your punters engaged. The more you offer, the better.
High-end Graphics
Punters want realistic experiences. Why? Because it’s possible and your competitors are already providing experiences that look and feel almost real. Hence, investing in high-quality graphics becomes crucial.
Realistic environment
A game consists of several elements. Players, stadiums, crowds, etc. Make sure the elements other than players also look and behave in a realistic manner.
Differentiators
You don't want your punters to get confused between players, horses or greyhounds. Hence, different jerseys, markings, and colour coded vests are crucial.
Multiple Camera Angles
Real-world sports events capture every single detail from various angles to deliver the best view. Similarly in virtual sports betting, use of multiple camera angles is crucial for delivering your punter's best view of the game.
Multilingual Voice Overs
Voiceovers are one of the key elements of successful virtual sports betting website. These help you amp up the excitement but make the complete experience realistic. And having human voiceover in various languages becomes a big plus as you are able to cater to a wider set of audience.
Slow Motion Replay
Slow motion replay enables you to capture the minor details of the winning strikes and helps your punters to analyse the game better.
Multiple Payment Gateways
Your punters may prefer diverse payment modes. As discussed above, everyone has different requirements. Hence, it’s crucial to offer multiple payment options as well as gateways for fuss free transaction experiences. Also, having trusted payment gateways becomes essential for building trust among your punters.
GLI Certification
GLI certification is provided to games that go through introspection and thorough testing. This helps you offer bug-free and glitch-free gaming experience to your customers. Having GLI certified games can be a huge plus if you are looking to cater experienced punters.
Minimum Wait Time
Several real-world events are played once a week, once a month or once a year, but the best part about virtual sports betting events is every new event starts in two minutes. This slashes wait time and allows punters to witness high-quality game action anytime they want.
High-end CGI
CGI helps you deliver realistic players and player movements. The better the CGI, the better the game experience.
Plug and Play
You may not have access to all the games. But with Plug and Play, you can start providing instant access to world-class virtual sports to your punters.
Back-office Module
Apart from keeping your punters hooked, your job also involves managing the virtual sports betting platform. And that's where the back office module comes into play. Back office module comes with all the tools you need to manage your virtual sports betting app better. These include finance management tools, player management tools, bet management tools, game management, risk management tools, anti-fraud tools and many more. Not only do these help you streamline management but also allow you to maintain high-end security.
Live Betting
Punters love betting in real time. And hence, having live betting options along with other bet types comes crucial.
Instant Results
Your punters need quick results. That’s one of the biggest benefits of virtual sports betting. The sports event gets concluded within a few minutes, and punters are provided with the results and they move on to other sports events. Hence, providing results instantly helps you engage and retain punters on your platform.
Match Updates
Though virtual sports events last only a few minutes, providing real-time match events can make a huge difference. Match updates allow punters to alter their strategies and make informed decisions.
Bonus Systems
Several online virtual sports betting solution offer attractive bonuses to convert visitors into customers. These bonuses include sign up bonus, loyalty bonus, bonuses for wins, etc. These are designed to convert and retain punters while keeping them engaged, encouraging them to play more. Having these on your platform can help you kickstart your business effectively.
Social Media Module
You can effortlessly enhance your marketing efforts while increasing your brand awareness and recognition. Allowing your customers to share their experiences, wins and bonuses on social media platforms allows you to reach more audiences with the help of your existing customers.
Want To Know More About What To Look For In Virtual Sports Betting Software?
Defining Your Value Proposition
There are several businesses that offer the same services, and all of these businesses thrive in common space. Punters choose one over another, but that still works and businesses are able to generate significant revenue.
But, having a value proposition sets you apart from others. It helps you stand out from the crowd and cut through the clutter effectively. It’s all about a unique offering that punters look for in a virtual sports betting website.
Coming up with one can be tricky. But if done right, it can help you attract more customers to your virtual sports betting website in no time.
These can be your bonus systems, free bets, world-class user experience, etc. And if you have a unique idea for your virtual sports betting website, it can work too. If you can come up with one, it can do wonders for your business and revenue.
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How Gammastack Can Help You Get The Virtual Sports Betting Platform Must-Haves
GammaStack is an esteemed virtual sports betting solution provider that arms your business with best features of virtual sports betting websites. We specialise in delivering robust and high-performing virtual sports betting platforms that not only enables you to engage your customers but also allows you to streamline operations, drive consistent growth while enhancing your overall business revenue.
Our teams of virtual sports software developers equip your business with best-in-industry games such as virtual Football, virtual basketball, virtual greyhound racing, virtual horse racing, virtual tennis and many more that deliver realistic and electrifying experiences.
Want to know how GammaStack can help you get the key elements of a successful virtual sports betting website? Contact Us today!
Want to know how GammaStack can help you get the key elements of a successful virtual sports betting website?
Contact Us today!
FAQs - What to look for in virtual sports betting software
Several such features come included in the back office module. These features include player management tools, finance management tools, game management tools, bet management tools, risk management tools and much more.
The very first aspect of the virtual sports betting solution you must get right is the design and user experience. The website should be clean, easy to navigate, intuitive etc. Then comes the features such as game archives, certified RNG, GLI certified games, slow motion replay, human voiceover, multiple payment modes and gateways etc. These are some of the best features of virtual sports betting websites. Last but not the least, it’s important to stay updated with the upcoming trends. Hence, update installation is also crucial.
It entirely depends on the virtual sports software solution provider you’ve hired. At GammaStack we provide you feature loaded ready to launch virtual sports betting solutions that come with all the critical virtual sports betting website features. Our white label software solutions also support customizations that allow you to get the solution as per your brand guidelines and stay consistent.
Yes, with our custom virtual sports betting software development services, you can build your virtual sports betting website from the ground up with your unique idea and with your unique business proposition.
Yes, GammaStack specialises in developing GLI certified games and certified RNG systems.
Sources
- https://www.virtualsportsbetting.com
- https://oddspedia.com/bookmakers/virtual-sports
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